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J2 Global CEO: Performance-based Advertising | Mad Money | CNBC

J2 Global CEO: Performance-based Advertising | Mad Money | CNBC Jim Cramer sits down with j2 Global CEO Vivek Shah to get insight into the digital media company’s advertising approach. Shah says his firm focuses on performance marketing leads in lieu of impressions.

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J2 Global CEO: Performance-based Advertising | Mad Money | CNBC

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