Intro to Search Terms and Negative Match Targeting: Samurai Seller Power PPC Course

What is the difference between search terms and keywords, and how do you use Negative Match keywords to precisely target on Amazon?

This is the end of Module 4 of the Samurai Seller PPC Power User course.

Full Samurai Seller Power User Course Outline:

Module 1, Mindset to Master Amazon Ads:

Module 2, The Foundation for Mastery of Ads:

Module 3: Targeting and Advertising Types:

Module 4: Mastering Amazon's Ad Auction:

Module 4.1: Using Bid Placements on Amazon:

Module 4.2 Intro to Search Terms and Negative Matching:

Module 5: Deep Dive Amazon's Data from Reports, Search Term and Placements:

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